For HeyGen & creative tools

Siply Brand Kit

Ready-to-upload brand visuals so avatar videos and creative systems learn Siply’s look — soft blue wellness, warm premium iOS energy, branding only where it belongs.

App screenshots Brand visuals Back to Siply

Official app icon

Glossy cyan-to-blue water drop. Use this as the primary logo reference when building a brand system.

What tools should learn

Visual language

Premium but warm. Soft water blues, airy whites, calm wellness-tech.

Color palette

Hydration blue, fresh cyan, deep blue, soft surface white.

App feel

Modern iOS, progress rings, gentle reminders, glowing goals.

Lifestyle tone

Relatable creator energy: bright days, real routines, soft imperfections.

Style rules

Clean, modern, premium — but warm, never cold or clinical.
Hydration / wellness focused; soft blue + white + light aqua.
iPhone-style lifestyle content; minimal, airy, bright.
The word Siply only on the app screen or intentional brand areas — never randomly on bags, clothes, cups, or tables.
No cluttered logos. Branding only where intentional.

Color palette

Hydration Blue#007AFFPrimary accent, CTAs, rings

Fresh Cyan#00C7BESecondary accent, glow, energy

Deep Blue#0058BCHeadlines, emphasis

Sun Orange#FF9500Goals met, streaks, celebration

Sun Yellow#FFCC00Awards, warm highlights

Surface#F6FAFFApp & page backgrounds

White#FFFFFFCards, clean space

Text Primary#151C22Body & titles

Text Secondary#414755Supporting copy

Voice & messaging

Tagline: Glow brighter. Feel better.

One-liner: Siply helps you drink enough water — with a plan built around your body, reminders that respect your day, and a simple ritual you can keep.

Tone: Warm, clear, a little luminous. Never clinical, never shouty. “Every sip counts.” “You’re glowing today.”

Trust: Private · On-device AI · Built for daily habits